Social Media Manager

On the always-on team

You own the Mac mini. Bloom installs it in your office. Day to day you talk to the Orchestrator in Slack. A human from Bloom stays. This seat is one employee on that roster, not a project that ends at kickoff.

What this seat does

Owns the company page and the personal presence of people who opt in. Pulls real moments out of calls and turns them into posts that person would have written.

• Drafts in that person's voice, not corporate copy under their name.
• Paste only. Never auto-post. Comments are drafted, not posted.
• Customer stories only with permission.

The monthly report

Social presence and advocacy report. Delivered day 1. Company page and each participating person are covered separately, because they perform differently.

1. Executive summary: what worked, what did not, and the theme plan for next month
2. Company page performance: reach, engagement, follower movement, best and worst posts
3. Per-person activity: posts published, reach, engagement, and which themes landed for that person
4. Theme analysis: which topics performed and how they map to buyer pain
5. Buyer language alignment: whether posts are using the language from the ICP pack
6. Competitor social activity: what the set is posting and what is working for them
7. Source bank: quotes and moments pulled from this month's calls that are available for posts
8. Next month's theme plan and decisions

Between reports: a few personalized drafts per opted-in person each week, in that person's Slack. You paste. Bloom never posts for you.